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NO.1 GOOD SELLER IS A GOOD DESIGN

Design is not just a painting or an avant-garde art, so it must be faithful to its purpose. A good design is made in consideration of mass production, aesthetics.
It satisfies all consumers, manufacturers, and designers. It's the core design value which we pursue.

A B O U T   U S

DESIGN DEVELOPMENT SPECIALIST
U2 design consulting is a product design company located in Seoul, Korea.
We are developing innovative designs with global companies including Korea and China. As a certified industrial design company registered with KIDP, since its foundation in 2010, we have developed more than 500 different design outputs with major customers. Product design experts belonging to our company are specialized in product design planning, product design development, product design identity, and CMF design. The final outputs derived from the optimized design process provided by experts in each field mostly improve the level of product design for customers. We regularly participate in exhibitions such as Canton Fair and AWE every year and have experience in developing various global products such as trend seminars and prior design projects.

FROM BEGIN TO END, ALL-IN-ONE
From Begin to End, All-in-One. After product design development, business collaboration such as Engineering design, Protyping, UX design, and Promotion design would be possible through collaboration with our partners. You can be with us from the beginning to the end of the product.

U2 DESIGN
 
S E R V I C E   A R E A
We are an innovative product design company. We provide professional design services to our customers.

PRODUCT DESIGN


General Design Development
Advanced Design Development
Conceptual Design Development

C.M.F DESIGN


C.M.F Design Development    
Pattern Design Development
Surface Treatment Development

STRATEGIC DESIGN


Product Planning Consulting
Design Strategy Consulting
Product Identity Consulting

TREND ANALYSIS


Product Trend Analysis
Design Trend Analysis
User Trend Analysis
P A R T N E R S
We are conducting design cooperation with local and global companies in various countries such as Korea, China, France, and the United States. 
Since we have various global product development experiences, we have a high understanding of the products' usage environment and culture by country.
A W A R D S
We have won various design awards in Germany, Korea, Japan, China, and the United States. The experience of winning the iF, Reddot, Good Design, CES Innovation, and Pin-up Awards can be said to be recognized worldwide for our design.
2021  iF DESIGN AWARDS (GERMANY) - Water Purifier V820
2021  GOOD DESIGN AWARDS (Korea) - Portable UV sterilizer
‌2021  iF DESIGN AWARDS (GERMANY) - Water Purifier V20
‌‌2020  iF DESIGN AWARDS (GERMANY) - Induction Pots
‌2020  iF DESIGN AWARDS (GERMANY) - Air Purifier
‌2020  CES INNOVATION AWARDS (USA) - Air Purifier
‌2020  GOOD DESIGN AWARDS (Korea) - Air Purifier
‌2019  REDDOT DESIGN AWARDS (Germany) - Clothes Purifier
‌2019  CES INNOVATION AWARDS (USA) - Mobile Air Purifier
‌2018  BEST OF MIK CES TOP10 (USA) - Go Touch
‌2018  CES INNOVATION AWARDS (USA) - Go Touch
‌2017  GOOD DESIGN AWARDS (Korea) - Automatic Pay Station
‌2017  GOOD DESIGN AWARDS (Korea) - Archery Recurve Riser
‌2016  REDDOT DESIGN AWARDS (Germany) - Thermal Cup & Bottle
‌2016  iF DESIGN AWARDS (GERMANY) - Dehumidifier
‌‌2016  iF DESIGN AWARDS (GERMANY) - Humidifier
‌2016  iF DESIGN AWARDS (GERMANY) - Slow Juicer
‌2016  PIN-UP DESIGN AWARDS (Korea) - Dehumidifier
‌2016  GOOD DESIGN AWARDS (Japan) - Slow Juicer
‌2016  BEST INNOVATION GOOD (Korea) - Go Touch
‌2015  GOOD DESIGN AWARDS (Korea) - Go Touch
‌2015  GOOD DESIGN AWARDS (Korea) - DC Floor Fan
‌2013  GOOD DESIGN AWARDS (Korea) - Mii PC
‌2013  PIN-UP DESIGN AWARDS (Korea) - LPR
‌2012  GOOD DESIGN AWARDS (Korea) - Automatic Pay Station 
‌2012  GOOD DESIGN AWARDS (Korea) - Bean Sprout Machine
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D E S I G N   T E A M
U2 is Colorful !

Our design experts have a strong personality and expertise in the field. 
Each team shows expertise in product design, design strategy, trend research analysis, and CMF design.

GREEN TEAM
Product Design
Advanced Design

‌C.M.F Design
BLUE TEAM
Design Strategy
Design Planning
Design Identity
BLACK TEAM
Product Design
Advanced Design
Conceptual Design
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KHAKI TEAM
 Product Design
Advanced Design
‌C.M.F Design
NAVY TEAM
Design Communication
Trend Research & Analysis
Market Research & Analysis